I DESIGN UX THAT DELIVERs
I'm Amartya. I design UX that's research-backed, user-first, built for production and ready to make an impact. [1 YoE]
See Work
consultancy crm
2x counsellor confidence
As part of my internship, I was responsible for streamlining the counselling experience for a study abroad consultancy to reduce friction caused by a chaotic tool system.
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Juno Campus
3.5x STUDENT CSAT RATINGS
I took the personal initiative to redesign Juno Campus Student ERP. Based on post-launch surveys, student satisfaction ratings rose from 1.3 to 4.7.
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campus buddy
metrics unavailable
As part of a design sprint, I designed an app to let students find and reserve study spots easily.
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What i excel at
And how I can help your product.
problem framing
Design is easy. Diagnosing the right problem? Not so much. I can make that easy for you.
visual clarity
Good visual chops with an eye for clarity and a drive to make products trustworthy.
contact
If you’re building something ambitious and want it to truly stand out - I can help.
reducing counsellor fatigue
UX DESIGNER (ME) + PM + 2x DEVELOPER
•
8 WEEKS
•
INTERNSHIP
overview
Webyapar Solutions was pitching a student-management SaaS platform to a study-abroad consultancy facing rapid growth. As student volume increased by over 20% each quarter, counsellors struggled with inconsistent follow-ups, scattered information, and rising complaints.
My goal was to design a workflow that reduces counsellor fatigue and maintains consistency even as the number of students scales.
dashboard
dashboard
I designed the dashboard with automated lead tracking and a list view to handle a rising student volume.
research strategy
shadowing counsellors
The PM and I spent several hours shadowing counsellors during actual work. We watched their screens, listened to calls, and documented the steps they took to manage each student.
key research finding
inefficient tool set
Counsellors juggled disconnected systems, causing cognitive load, slower decisions, and more errors.
counsellor journey
How might we create an experience that helps counselors track, manage, and act on an increasing volume of students while driving efficiency and reducing cognitive load.
solution
guiding design principles
I used 3 important pillars to design: action , memory retention and visual perception.
solution
automating
The PM and I spent several hours shadowing counsellors during actual work. We watched their screens, listened to calls, and documented the steps they took to manage each student.
Website, design & content @ Amartya Banerjee 2025.